- Man, oh man. Possibly the coolest website ever and more chemical ecology than I know what to do with (and here's another). h/t OrchidGrownMan from Biofortified
- Open source Legos for grownups. Can I have a microtractor? or a microcombine? or a dimensional sawmill? Pleeeease?
- More scientific sour grapes. Why won't grad students sacrifice their entire careers to do what we think is important?
- And, as always, maps! This time, watch agriculture spread. h/t Seed.Feed.Food
Wednesday, April 27, 2011
Wednesday Links
Wednesday, April 20, 2011
Ketchup and the Future of GM Food
It's 3 am local time and I'm wide awake, fixated on the challenge of brand differentiation in ketchup...
I recently spoke with one of the ketchup tomato breeders I know. Among other topics, he lamented the consumer's irrational fixation on price. He pointed out that most of us won't hesitate to grab a generic bottle of ketchup over a trusted brand for a difference of only 20 cents - which breaks down to no difference over the months it sits in your fridge: How do you sell a better product to a customer who's not willing to pay 1 cent more per week?
I recently spoke with one of the ketchup tomato breeders I know. Among other topics, he lamented the consumer's irrational fixation on price. He pointed out that most of us won't hesitate to grab a generic bottle of ketchup over a trusted brand for a difference of only 20 cents - which breaks down to no difference over the months it sits in your fridge: How do you sell a better product to a customer who's not willing to pay 1 cent more per week?
Saturday, April 16, 2011
Craziest Landscape Tree Pruning Ever
It's how the Dutch do it.
A couple people told me it's common to see trees pruned like this out in rural areas - particularly willows. I assume the traditional purpose is to coppice for fuel and baskets - and here it's nostalgia for the countryside.
Monday, April 11, 2011
Heirlooms are Obsolete
"Heirlooms were varieties that were so unsuccessful that they wouldn't be sold today...
Every product declines until it's replaced by new heirlooms."
The backlash was inevitable.
Every product declines until it's replaced by new heirlooms."
The backlash was inevitable.
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